Overall Score
A single 0–100 number summarising the SEO health of a page, calculated as a weighted average of all 10 category scores.
Details
How the score is calculated
Each of the 10 audit categories produces its own score from 0 to 100. The overall score is the weighted average of those category scores. Categories with higher weight have more impact on the final number.
The weight allocation reflects how much each factor typically influences organic search visibility. Technical SEO and On-Page SEO each carry the largest share (15% each) because they form the foundation of any ranking strategy.
Score ranges
80–100 — Good. The page is well-optimised. Focus on maintaining current quality and fixing any remaining critical issues.
60–79 — Needs improvement. Several important issues exist that are likely affecting rankings. Prioritise critical and warning-level findings.
0–59 — Poor. Significant problems found. Address critical issues first, then warnings.
What can change the score quickly
Fixing a single critical issue (−20 pts in a category) can raise the overall score noticeably because critical issues carry the most weight. Adding a missing sitemap, fixing a broken robots.txt, or adding a missing title tag are typical quick wins.
Metrics
| Metric | Description |
|---|---|
| Overall Score | Weighted average of all 10 category scores (0–100). |
| Critical Issues | Number of issues with severity = critical. Each deducts 20 pts from its category. |
| Warnings | Issues with severity = warning. Each deducts 10 pts from its category. |
| Info | Minor observations with severity = info. Each deducts 2 pts from its category. |